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8 Tips for Effective Images in Your Internet Marketing

Whatever your company’s social media strategies are, you better be including effective images.

And lots of them. That’s because today’s internet marketing is increasingly image driven.

Your average internet user lives on small, quickly digestible bits of information.

They aren’t sticking around to read monolithic blocks of text.

You need to hook them with an image quick, or your content will fall victim to short attention spans.

Hipster photo camera icon.

 

That’s just the way it is today. There’s about a zillion studies from reliable sources backing that up.

If you want to grow your followers, hook them with a pic.… Read More >>

5 Reaons to Include Polls In Your Internet Marketing Strategy

One of the most important aspects of any internet marketing strategy is developing meaningful interactions with followers and customers.

Each of your followers’ comments and emails are an opportunity to engage with the community around your brand.

There’s no better way to learn about your followers than by talking directly to them. What do they like about your product?

What do they not like? What do they want to see next from your brand? Get this vital info by talking to your followers and customers.

A great way to engage with your followers is through surveys and polls.… Read More >>

6 Reasons You may be Losing Followers

For most businesses, an internet marketing strategy is vital to keeping the lights on. Can you think of a company that doesn’t rely on the web in at least some measure?

If they still exist, they’re a rare breed.

For most of us in business, the idea of not having an internet marketing strategy is unimaginable.

But what does a company do when it starts hemorrhaging followers?

I Dont Care Anymore card isolated on white background

 

The last thing you need is followers clicking the unsubscribe button. You need to immediately find out what’s going wrong and turn it around.… Read More >>

7 Tips for Effective Calls To Action

No doubt your internet marketing strategies involve calls to action placed throughout your website, blog, and social media pages.

Are you sure they’re working as effectively as possible? You may be surprised at how a simple tweak can make or break your calls to action.

It often boils down to simple factors like color or sizing.

If you think your calls to action are stagnant and failing to produce the results you were hoping for, try doing a little experimentation. Here are a few tips.

Sign Up 3D Blue Button On White Background

1.) Color-

Try making your calls to action pop by changing up the colors for the buttons.… Read More >>

7 Email Marketing Trends You can Expect to See in 2015

With Facebook getting more expensive for business at every turn, it’s only natural for companies to start leveraging other avenues for reaching out to their customers.

Companies are turning to email marketing as an affordable and effective way to build their following and increase their traffic and business.

Here are some email marketing trends you can expect to see in 2015.

Email In Inbox

1.) Timing-

Companies are putting more research into their email timing to determine when is the most effective time to send them.

Maximizing your email’s effectiveness depends on your open rate, and determining when your followers are opening them the most will prove valuable.… Read More >>

Internet Marketing Strategies for Reaching Millennials

If you want your company to survive, you’d better learn how to market to millennials. They’re numbers are growing, and they’re already surpassing baby boomers. Very soon, they will be the largest consumer group there is.

This demographic does more research prior to purchasing than any other.

You need to take that into consideration when crafting your internet marketing strategies or you could be missing out on the fastest growing consumer demographic.

Multi-racial College Students On White

Internet marketing strategies can get pretty muddled. If you’re not careful, you can alienate your target demographic, throw your dignity out the window, and permanently damage your brand.… Read More >>

Why You should Include User Generated Content in your Company’s Internet Marketing Strategy

However your company decides to conduct its internet marketing, there needs to be user generated content involved.

Good user content is perhaps the best way to get conversations started and encourage meaningful dialogue with your company’s followers and customers.

It also provides a valuable opportunity to get organic feedback from your target audience, speaking directly to the people buying and using your product and giving them a chance to interact with each other.

Group Of People On A Laptop

User content is especially applicable to your social media marketing. You can’t go wrong posting users’ comments, videos, and pics on social media platforms like Facebook, Pinterest, and Twitter.… Read More >>

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