Contests are a great online marketing tool to generate leads and drive traffic to your website or online store. Some brands have shied away from diving into the world of contests, especially when it came to Facebook because the social media giant had a long laundry...
Facebook recently announced that users can now edit status updates after they have been posted. This might be a good change (who else thinks Autocorrect is sometimes out to get them?), but it doesn’t mean you can afford to slip up when it comes to Facebook for...
Social media and advertising go hand in hand. Is your brand using social ads to get the most bang for your marketing buck? Even if you are having some success, there is always room for improvement! Check out these simple tips to help your brand or business get the...
How to Make Your Mobile Marketing Awesome Did you know that 91 percent of adults in the United States own a cell phone, and 56 percent of those phones are smartphones? Nearly 80 percent of adults ages 18-44 have their smartphones with them 22 hours a day! Just what...
Content is king, but in order to really get the maximum impact for your content online, it’s important to have a content strategy in place. The first step is understanding your audience because this is how you will know what content to create and how to share...
When Facebook first hit the social media scene, it took a while to catch on. Then, everyone and their grandmother had a Facebook account. Now, the social media giant’s popularity has seemingly waned among younger demographics. This has caused online marketers to...
The world lives online these days and marketers must pay attention to this. Online marketing is not a magic bullet. It require careful planning, strategies that have been chosen with end goals in mind. Recently, a company took some flack because it inadvertently...