by Bobby Cardwell | Jan 27, 2014 | blog
With so many opt-in email lists out there, your really need to come up with a hook to attract subscribers. It needs to have something special or different. It could be something you offer inside every newsletter issue, like interviews with experts. Or the hook could...
by Kate | Jan 7, 2014 | blog
When the New Year rolls around, it’s a time to think about where you’ve been and look ahead to where you are going. As a brand or business, the New Year is a great opportunity to get your gameplan created so you can hit the ground running with your...
by Kate | Dec 5, 2013 | blog
The world lives online these days and marketers must pay attention to this. Online marketing is not a magic bullet. It require careful planning, strategies that have been chosen with end goals in mind. Recently, a company took some flack because it inadvertently...
by Kate | Nov 21, 2013 | blog
Email marketing is a valuable part of your Internet marketing strategy, but it only works if you follow the best practices. One of these is to be up front with your subscribers so that they know exactly what they are getting when they sign up. A way to do this is by...
by Bobby Cardwell | Oct 29, 2013 | blog
Email Marketing: How To Convert More Sales With Automated Follow Up… Want more leads, customers, and clients? The reality is most people won’t purchase your product or service the fist time they talk to you or visit your site. So the question is how are...