Building a Custom Website: How Design and Color Matter in a Custom Website

Whatever your business or brand happens to be, you’ve got to have a website. If customers are searching for you, it’s important that you have a well designed, eye catching site that draws them in from the first click.

Your company’s custom website conveys a lot more than just your product. Your product is wrapped in your custom website, but there’s more to it than this.

Custom website function in different ways. First, a custom website is a form of packaging for your product. Your product may be great. People may love it. But pair it with a poorly executed website, and you can bet it’s not going anywhere.

When you have a carefully planned custom website design, your brand can truly shine.

Many people think custom website creators are tech people. Technical skills and knowledge are necessary for a custom website, but design and marketing strategy must be incorporated as well.

It’s important to work with a company that understands your brand and company identity. That way, when you are working together to design your customer site, you can feel confident they understand the big picture.

One vital aspect of custom website design is color. Color might seem like an arbitrary addition to a custom website, but it’s more important than you think. Color conveys emotion and can generate moods in viewers. A characteristic not to be overlooked when you are trying to sell your product.  

Certain colors are psychologically associated with certain emotions. This is something to think about when you are choosing any sorts of brand aspects for your custom website.

color wheel.jpg

 Red- the color of blood, war, energy, passion, anger, love, strength, death, and desire.

Yellow- happiness, sunshine, positivity, and joy.

Black- authority, death, absolutes, evil, formality, and mystery.

Green- nature, earth, harmony, fertility, and safety.

These are just a few colors and the emotions typically associated with them. Here at Loud Media, we understand what is needed for an awesome custom website and we can build that for you or consult about any other marketing you might need. As an Internet Marketing company serving clients in San Diego, Los Angeles, and other parts of California, as well as around the globe, we have what it takes to make your brand get noticed on the web.

Maybe you need to streamline some of your company’s functions. Or perhaps you are looking to increase your online leads. Whatever your company needs from a custom website to email marketing, online branding, or anything else, we can help! And if you need some extra help with social media, contact us anytime.

Discover how to grow your business online, join our community of Internet and Social Media Marketing Enthusiasts

Our team at Loud Media Solutions knows how brand marketing can affect your business and we can help you take advantage of your social reach to convert!

Top Branding Experts

Oliver and Sam
Co-Founders and Branding Experts
Loud Media Solutions

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